Saturday, April 10, 2010

New Name & New Opportunities


Aside from my last post being made at the end of last year, you may have noticed that Photographic Memories of Tampa Bay is no more. In order to give my photography a more personal appearance, it has been changed to Michael Troy Photography. Not only is the new business name shorter, it is more personal; mainly because it is my name. I can already hear the questions:

Question: It's a good name Troy, but why not use your last name?
Answer: I never liked the way Troy Salisbury Photography sounded. Too many syllables for one, and for some reason, it just didn't fit. Some have suggested using my middle and last name. As you may have noticed, Troy IS my middle name. The easiest solution was to use my first and middle name, therefore, Michael Troy Photography was born.

Question: Is there any other reason you decided to change the name of your business?
Answer: Yes. When you get some time, Google "Photographic Memories". Make sure to use the quotes. The result is 52 pages of results or 520 web pages. They range from Photographic Memories Portrait Gallery, Leones Photographic Memories, Photographic Memories of Atlanta, etc. Since I've been in business for 3 years now, I am fortunate to be on page 2 fluctuating from the middle to the end. Now Google "Michael Troy Photography". You get nothing. That is, aside from a popular keyboard player. Once I get more established with the site, I should be at the top of the list.

Question: How do people know to search "Michael Troy Photography"?
Answer: They don't. But if they remember the name from either meeting me, seeing an ad somewhere, or a glimpse of the sign on my vehicle, they can Google it and find me right away.

Question: Aside from the name, has any other information changed?
Answer: My contact telephone number and mailing address will remain the same. My new web site address is www.michaeltroyphotography.com and email address is troy@michaeltroyphotography.com. My troy@pmtampabay.com email address is still active, but now would be a good time to adjust it in your address book (since I'm sure you have me as the only photographer listed in your address book ;-) ).

Any other questions? Since I no longer see hands raised, hopefully my rambling answers made sense.

After 3 years in business and many absolutely wonderful clients, I believe this is a step in the right direction. I may have a new business name and logo, but my love for photography has only continued to grow. I look forward to providing photographic memories to all of my past, current, and future clients. If you have any questions, please let me know.

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